The report analysis the leading players of the global Kraft Liner market by inspecting their market share, recent developments, new product launches, partnerships, mergers, or acquisitions, and their target markets. This report also includes an exhaustive analysis of their product profiles to explore the products and applications their operations are concentrated on in the global Kraft Liner market. Additionally, the report gives two distinct market forecasts, one from the perspective of the producer and another from that of the consumer. It also offers valuable recommendations for new as well as established players of the global Kraft Liner market.
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The global Kraft Liner market is anticipated to witness a high CAGR over the forecast period 2019 to 2026, owing to complete study on market size, segment/s size, growth factors, market demand, trends, restraints and profiling of key players. The market drivers and analysis within the report are backed by recent and prevailing market conditions led with clear projections for the forecast period.
The Kraft Liner market size reveals a high growth due to rise in packaging applications such as import & export, construction, food & beverages and electronics. Several types of paper and paperboard are employed for food packaging purpose. To cater to the packaging needs, kraft paper and wax materials serve well. For instance, kraft papers for grocery bags, envelopes and multiwall sacks are easily available.
Normally, a paperboard is the most prominent material used for packaging food components, which is mainly produced with secondary and virgin fiber that is drawn from corrugated containers. Paperboard can be blended with other materials, for instance, laminated plastics enabled multilayered food packaging.
Rise in demand for corrugated packaging derived from kraft liner for glass objects, electronic devices and food items ordered online. Moreover, the raw materials employed in the production of kraft liners comprises corrugated containers and virgin fibres. Increase in e-commerce followed by growth in the packaging industry is likely to boost the market demand for kraft liners during the forecast timespan.
Increase in use of e-commerce to handle a high volume of demand from online shopping has gained a tremendous exposure. In addition, increasing preference for reasonable and eco-friendly products have resulted in the massive use of kraft liners during the recent years. However, extensive use of chlorine based paper manufacturing is expected to hinder the market growth throughout the forecast period.
The product segmentat
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ion for kraft liner market comprises GSM < 50, GSM 50 to 110 and GSM > 110. The thickness range GSM 50 is highly encouraged by SME and medium enterprises in the retail industry. Since customer-centric business models are followed wherein packaging plays a pivotal role.
Bleached and unbleached type forms the grade segmentation for kraft liner market. Bleached kraft liner papers lead the market segment due to a wider popularity owing to its durability and endurance.
Application category for kraft liner market comprises sacks, bags & pouches, corrugated sheets, composite cans, and cartons. Bags & pouches are likely to exhibit dominance due to the growing demand for bags and pouches through e-commerce.
Based on end-use, the market can be categorized into pharmaceuticals, cosmetics & personal care, food & beverages, electronics, electrical and consumer goods. Pharmaceuticals lead the segment in 2018 due to rise in demand for medicines. Growing geriatric population with a regular medicine intake for various purpose is likely to enhance the demand for kraft liner paper products.
By geography, the kraft liner market comprises North America, South America, Europe, Asia Pacific, Middle-East and Africa. Asia Pacific regions account for a significant market share owing to rise in revenue share due to wide presence of producers. In addition, the region caters to a large demand of food and beverages based on corrugated packaging. Rising population is another advantage to this industry.
The key players in the kraft liner market are WestRock Company, Kapstone Paper & Packaging, International Paper, Canfor Corporation, Georgia Pacific LLC, WestRock Company, Smurfit Kappa Group Plc, and Mondi Group. Mergers and acquisitions, product launches and collaborations are some of the strategies adopted by major vendors in order to enhance their business presence and market positioning in the respective geographical markets.
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